New Zealand merino wool apparel company’s first San Francisco store will launch November 21, prior to the grand opening of a full build-out in March 2012

Nov 1, 2011

Icebreaker Signals Increased Growth in Europe with the Promotion of Max Hofbauer to General Manager – Europe

Oct 6, 2011

Icebreaker Names Darren Glassman as New Global General Manager of RedRam brand; charges at the Hunting and Fishing Markets

Sep 6, 2011

Icebreaker Tapped to Test and Refine Eco Index Product Design Tool

Icebreaker shows further commitment to environmental responsibility and transparency

Jul 26, 2011

Icebreaker Welcomes Peter MacDonald to Canadian Sales Team

Experienced outdoor sales representative will represent the growing merino apparel company in the Atlantic region

Jul 20, 2011

Icebreaker Founder Jeremy Moon Helps Launch Pure Advantage

New nonprofit organization will foster a green growth strategy for New Zealand

Jul 12, 2011

Icebreaker Names Linda Tanouye as Vice President of Development & Sourcing

Seasoned sports apparel executive will lead the company’s development team as it continues to grow

Jun 15, 2011

Icebreaker Launches Versatile Spring/Summer ’12 Offering

From new GT performance athletic styles to Black Sheep luxury merino sweaters, Journeys lightweight/lifestyle layering system and women’s Siren and Sprite underwear styles

Feb 22, 2011

Icebreaker Joins Forces with The Conservation Alliance

New Zealand merino wool apparel company is the newest member of the outdoor industry foundation that supports projects to protect wildlands and waterways

Jan 31, 2011

Icebreaker Picks Adgregate Markets to Sell Eco-Friendly Merino Wool Apparel to its Flock on Facebook

Icebreaker is the first adventure apparel retailer to open a Facebook store

Jan 12, 2011

From New Zealand to Vancouver: Icebreaker to Open First Retail Store in Western Canada

Icebreaker TouchLab store will offer Vancouverites the complete line of pure merino wool adventure apparel in March 2011

Jan 4, 2011

Icebreaker Expands Realfleece Offering for Fall/Winter 2011

New mid layer version of Icebreaker’s premium brushed fleece gives warmth without weight

Nov 22, 2010

From New Zealand to New York: Icebreaker Invites New Yorkers to Experience the Touch of Merino and the Sights of New Zealand at Flagship Retail Store in SoHo Neighborhood

Oct 13, 2010

Icebreaker Appoints Keryn Francisco as Global Product Design Director

Sep 30, 2010

From New Zealand to New York: Icebreaker to Open Flagship Retail Store in SoHo Neighborhood

Icebreaker TOUCH_LAB will offer New Yorkers the complete line of pure merino wool apparel in early December 2010

Aug 2, 2010

Icebreaker Appoints Mango To Manage NZ PR

Icebreaker has appointed Mango Communications to manage its public relations activity in the New Zealand market.

Jun 16, 2010

Icebreaker Names Lisa Thompson as President of U.S. Operations

Justin Watkins Named US Sales Manager, Deb Boswell becomes first GM of Running, Molly King is new US Marketing Manager

Jun 14, 2010

It’s Sheep vs. RAAM at the World’s Toughest Bike Race

New Zealand merino apparel company Icebreaker takes on the epic Race Across America, June 12-21, 2010

Feb 8, 2010

Icebreaker U.S. Headquarters Achieves LEED Gold Certification

- New Zealand Comes Alive in New LEED-Certified Offices -

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